Westmeath food and drink producers invited to join new Midlands Food and Drink Directory

Food and drink producers from Westmeath and across the midlands are invited to join the new Midlands Food and Drink Directory which is being developed for the region.

This directory will be a go-to guide for regional food and drink producers and will be used to promote the award-winning food and drink that is produced in the region.

The directory is a key action in the Midlands Food and Drink Strategy to 2024, an ambitious strategy to harness the potential of the midlands' food and drink economy.

It has been established to bring together regional food and drink producers with supporting agencies to develop and support the industry in the region.

The goal of the Midlands Food and Drink Strategy is to create a unique food and drink eco-system where local people are proud of their local produce; where companies have the capabilities and supports to create world-class hospitality and product experiences; and where scaling and exporting is enabled, whilst respecting nature and the environment.

Emmet Kavanagh, marketing and communications manager for MidlandsIreland.ie, expressed his enthusiasm, stating, “The Midlands Food and Drink Directory will elevate the profile of our region’s exceptional producers and support the growth and development of our food and drink economy.

“We’re encouraging all regional food and drink producers to join the directory by entering their details to register their business which should take no more than five minutes.”

To join the new directory, you can visit the sign up link here.